I was a good fit for them at the time, and we’ve built a good relationship over the last three years. I first submitted nine songs to them about three years ago. The company that I have had the most success with is Artlist.io. You’ll really just have to keep submitting to companies until you find the right fit. Some of them may not be taking new artists/producers, and some have a certain period each year when they’ll take submissions. Most micro-sync websites have a submission link. How to Submit Music to Micro-Sync Licensing Libraries I think micro-sync companies are the best place to start. It can be difficult to get a deal with a company like this. These companies have direct relationships with music supervisors and can potentially land you larger placements in television, movies and major advertisements. There are still agencies that sign deals with artists and producers to pitch their music for larger sync licenses. Now there are a lot of library companies on the internet that you can submit music to directly and get a lot of small royalties that can add up to be significant. In the past, a smaller amount of large companies did most of the sync licensing, and it was difficult to get into the business unless you knew someone at one of these companies. These websites are attractive to video production companies that do small budget productions and people that create videos for their own businesses or hobbies (bloggers, Youtube creators, etc.) These sites are much more accessible to independent artists. Each royalty is very small, but the websites have a large amount of end users, so the quantity of usages adds up. Royalty-free means that the artist doesn’t get any payment after the initial usage fee. These are mostly online companies that either offer a yearly or monthly subscription to the end user or sell low cost licenses per each use. In the last few years, there have been a lot mico-sync licensing companies created that are royalty-free for the end user. Music supervisors will send out briefs for what they’re looking for, and usually they are very competitive and get a lot of submissions from companies that represent artists, producers and composers. These placements are usually more difficult to land. To put it simply, there can be an up front payment, a royalty payment or a combination of the two.įor most major television and movie placements, there is an up front fee and a back-end royalty that can be very high. There are a lot of variables that are involved depending on the usage of the music. Anytime someone uses music for these, they must have a license from whomever owns the recording. This includes movies, television shows, commercials, ads, video games, corporate presentations, blog videos and Youtube videos. Sync licensing is licensing your music to be used in any kind of product where music and moving images are used together (synchronized). I don’t claim to know everything about it, but I thought I’d share what has worked for me. A lot of artists that hire me to produce want to get into sync licensing, so I thought I’d write this to help. I’ve had some success in the last few years on a micro sync licensing website called Artlist.io, which led to a bigger placement that I got last year on an HBO show. Everyone hears about sync licensing as a lucrative way to make money as an artist, but it seems to be mysterious to many how to go about getting started.
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